Don't Waste Your Time On Unqualified Buyers!
Do What Real Estate Agents Do.Whether it’s shopping for a house or buying a large screen TV, most sales people will tell you that many of the folks that come to see, test, or ask questions, are just “wishful
window shoppers.” They read all the tantalizing details in the newspaper, or they were just driving by and saw the sign. But for what ever reason, and not necessarily because they are ready to buy, they have come to check out the
product.
Some say that sales is a “numbers game.” In other words, the more people that “check out” the product, the better. It is a shotgun approach. They suggest that you spread your time and your advertising budget over a wide range. It’s like throwing a
net in the ocean and hoping to catch the kind of fish you are looking for, but knowing that most of them will be the wrong one. This method works…eventually. But at what cost? How much of your valuable time and money
will you spend on
the masses to find just one buyer?
Most people don’t want to talk about their finances, even with their best friend. But finding out if someone is financially qualified to buy your house is the best way to know if they make you an offer they can back it up, and that they are
really in the market to buy now. A good real estate agent will get their buyers pre-qualified or pre-approved with a lender BEFORE they take them house shopping. Asking a potential buyer for a letter from their lender is a great way
to verify that they are both ready and capable of buying your home, without asking personal and annoying financial questions.
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